Timing is Everything

Yes, timing can be a critical factor in sales and networking. Understanding the right time to reach out to potential customers or contacts can increase the chances of making a successful sale or connection. For example, if you reach out to a potential customer at a time when they are not interested in purchasing, and […]

Three Tiny Steps to Networking Success

Three Tiny Steps. That’s all…three. To make your networking more effective and fun. Consider this: If YOU work with solopreneurs and owners of small businesses and one of your networking contacts does as well, and you don’t provide the same product or service, why not introduce each other to some of your clients or prospects. […]

Networking Partners That Become Friends

Not all networking contacts become “real” friends, but when they do, it’s extra sweet. I recently had dinner with Barbara Feldman and learned more about A Nu Start (her business), and the explosive growth that she is enjoying right now. Barbara’s business was impacted by the pandemic, but she came back with a roar, and […]

Steal These Ways to Make Your Networking More Effective

The simple truth is there are some things you can do to get more substantive and positive outcomes from your networking endeavors. Play the game but play it right! And forget the cliché “givers get.” Not true. I know lots of givers that haven’t gotten anything ever. Instead: Develop a “real” relationship, not one based on BS and […]

They’re Going on a Tad Too Long, Don’t Ya Think?

They’re intro is going on a tad too long, don’t ya think? Confession – I experience MEGO (my eyes glaze over) when someone’s intro is way too long. Their 15-second intro as best taught to us by the amazing Laura Allen seems endless. And they seem oblivious to the visual cues being given by the […]

How to Introduce Yourself

I’m not quite certain these are new rules but to be sure they are the guidelines that you should follow when you introduce yourself to fellow networkers. Keep it brief. No really, BRIEF! Create an introduction that sparks attention, communicates what you do, but does not provide so much detail that the other person begin […]

How Many Introductions Did You Make This Week?

Proactive introductions are our lifeblood. Don’t wait for people to ask you “do you know a _______.” Put people together because: They work with similar types of companies but they don’t do they same thing. They are active volunteers. They have similar referral sources. They share a passion (hobby, music, literature, etc.) Be creative, proactive […]

One-to-One Zoom Networking When In-Person Isn’t Convenient

One-to-one calls and Zooms are the best (only!) way to develop substantive relationships that can lead to introductions. Don’t ignore the impact of having an individual conversation. It’s where the networking REALLY happens! And meet Debra Dixon-Anderson, President of Light of Gold PR.

Members Helping Members

Networking is all about members helping members. Here’s how: Introductions to potential clients Introductions to referral sources Introductions to people that have the same hobby Provide subject matter expertise Discounts Cross-blogging opportunities Partner on projects Have vetted business resources to recommend Marketing intelligence None of this happens fast. Relationships must be built and it takes […]

Networking is Networking is Networking, Except When It’s Not

Networking is networking is networking is networking. Except when it’s not. It’s not networking when you connect and immediately, not 20 seconds in, pitch your product or service. It’s not networking when you engage in a little networking one-on-one and you have not a single question, nor a single line of talk, about anything other […]